McDonald's trialed the McPlant in California and Texas. It failed because people don't want a meat-free burger from the Golden Arches.
"I don't think the US consumer is coming to McDonald's looking for the McPlant," the company's US president said.
Beyond Meat
A Jeff Bezos-backed startup and Oscar Mayer want to charge you a lot more for a meatless hot dog than a meaty one
Oscar Mayer is launching vegan hot dogs developed with a Jeff Bezos-backed startup. But like lots of plant-based meats, they're set to cost more.
Beyond Meat plans to hike prices and sharply cut costs as part of a huge turnaround plan to fight slumping sales of plant-based meat
Beyond Meat's US sales fell by a third in 2023. The company attributed it to "misinformation," sales discounts, and low demand.
Beyond Meat, the poster child of plant-based meat, saw sales tank as cash-strapped shoppers turn away from expensive alternative proteins
Consumers are financially squeezed and they're skeptical of the health benefits of plant-based meat, Beyond Meat execs said.
Beyond Meat's newest ad targets meat industry attacks about plant-based food being ultra-processed and unhealthy
Beyond Meat debuted an ad featuring a farmer. It counters meat industry criticisms that plant-based meats are unhealthy and highly processed.
A Florida steakhouse is selling a plant-based steak for a whopping $69
"It's so close to meat based, that it fooled us and honestly, you want more and more of it," a steakhouse executive said.
Don't expect the AI frenzy to supercharge tech stocks and spark another dot-com boom, short seller Jim Chanos says
Microsoft and other technology stocks are far more aggressively valued today than in 1995, potentially limiting their gains from AI, Jim Chanos said.
Beyond Burgers are popping up at Dollar Tree at $1.25 a pack, as the plant-based meat giant tries to boost sales
Beyond Meat appears to be selling burgers and breakfast sausage at Dollar Tree stores. The plant-based meat brand has struggled to grow sales.
Beyond Meat sales slumped because people are eating less fake meat, and the company says it gets why
Beyond Meat's Q4 sales were down 20.6%, which CEO Ethan Brown attributed to "persistently high inflation" and trading down by consumers.
Americans are quitting plant-based meat due to high prices, worse taste, and questionable health benefits
For a minute, it looked like plant-based meat might get more people to go vegetarian. But then Americans stopped buying it.
I tried Taco Bell's Beyond Meat quesadilla at the only place it's available in the US. The meatless 'steak' could've fooled me, and I now want to try it on everything.
Cassy Crabtree tried Taco Bell's Beyond Carne Asada Steak Quesadilla and was impressed with the flavor and texture. The item is only sold in Ohio.
The dream of plant-based meat in fast food may already be dead
Plant-based meat is too expensive and adds too much complexity for widespread fast food adoption, an analyst said.
Walmart and Kroger customers can now buy plant-based Beyond Steak, which company describes as 'seared to perfection' and 'chopped into bite-sized pieces'
The new product arrives amid lower sales of plant-based meat alternatives. Beyond Meat recently scaled back its revenue outlook and cut its staff 19%.
Beyond Meat cuts 19% of workers including COO accused of biting man's nose in road rage incident; stock crashes
Challenges at Beyond Meat continue to mount as the company cuts nearly 20% of its workforce amid poor retail sales of plant-based meat.
Beyond Meat suspends its chief operating officer effective immediately after he was arrested and charged with 3rd-degree battery for allegedly biting a man's nose
Beyond Meat's COO, Doug Ramsey, was arrested and charged with battery after police say he attacked a man in a fit of road rage that turned violent.
I went to Taco Bell's test kitchen and tried its new plant-based protein. It was one of the best fast food meals I've ever had.
Taco Bell's plant-based meat substitute is made of pea and soy protein and can be added to any Taco Bell menu item.
Dunkin' and Beyond Meat hit with lawsuit by Philadelphia company over vegan sausage sandwich slogan
Vegadelphia Foods says Dunkin' and Beyond Meat used the slogan in ads for the sandwich featuring Snoop Dogg.
I tried the new McDonald's McPlant burger. It tastes like real meat, but it's too expensive to buy again.
McDonald's doesn't need to change anything about its McPlant recipe, because as a meat-loving fast food eater, I loved it. The price is the problem.
McDonald's is expanding the test of its McPlant Beyond Meat burger to two more cities — see where you can get it
The McPlant will be available in about 600 restaurants around San Francisco and Dallas-Fort Worth beginning February 14.
I tried KFC's Beyond Fried Chicken, and now I have hope for fast food in 2022
KFC debuted Beyond Fried Chicken in January — they nailed the texture of chicken nuggets, and I'm excited to see what else they can do.